TL;DR: Request Forms now support form branding with logos, theme options, and the ability to hide Wrike branding, as well as short, human-readable public URLs with optional custom suffixes. Together, these updates help teams present a more polished, professional front door for external work intake. Hide Wrike Branding is available on Pinnacle and above; all other features are available on Business plans and above.
Hi Community! 👋
We're beyond excited to announce two Request Forms improvements that many of you have been asking for: Form Branding (Logo + Custom Styling) and Short, Readable Public URLs! 🚀🎉
A huge thank you to everyone who shared feedback, upvoted, and described their use cases in threads like these:
- Feature request: Request Form Customisation
- TinyURL for Request Forms External Link
Your voices were heard. Let's dive in! 🙌
Overview
We're taking external request forms to the next level with two updates designed to make sharing and presenting your forms even more professional:
✅ Present a branded, professional intake experience
✅ Share forms with clean, trustworthy links
Form Branding - Logo & Background 🎨
External-facing request forms are often the first touchpoint between your organization and your clients, partners, or stakeholders. Now, you can make that first impression truly yours!
Form Branding gives you the tools to align your forms with your organization's visual identity helping you stand out and build trust from the very first interaction.
This is especially powerful for:
- Agencies that collect requests, run surveys, or manage event intake for multiple clients, each with their own distinct brand identity and want forms that reflect the client's brand.
- Large organizations with sub-brands that want to present forms matching the specific brand or division the form represents.
- Marketing and creative teams that use forms as a front door for campaign requests, asset submissions, or creative briefs and want that front door to look the part.
What’s New
With Form Branding, you can customize the visual experience of your external request forms from the Design tab:
- Add your logo : Upload your organization's logo to display prominently on the form so respondents immediately recognize who it's from.
- Supported formats: SVG, EPS, JPG, JPEG, PNG, GIF, and BMP (up to 2 MB)
- Customize size (S, M, L), alignment (Left, Middle, Right), and theme (Light or Dark mode)
- Add alt text for accessibility and fallback display
- Theme:
- Switch between Light and Dark mode
- ⏱️Coming Next : Custom Background Colour and Image. We’ll cover it in our next reviews. Please stay tuned!
- Hide Wrike branding - Remove the Wrike logo from your form for a seamless, fully branded experience.
- ❗️Availability: Pinnacle and above plans
These options let you create a cohesive, professional intake experience that builds trust and reduces confusion for anyone filling out your form. Find more information in this Help Center article.
Short, Readable Public URLs 🔗
Request Forms now generate shorter public links by default, making them easier to share with clients, partners, and external stakeholders. Admins can also add an optional readable suffix for a cleaner, more professional-looking URL.
What’s New
This release has two parts:
- Public links are now auto-shortened by default. Every Request Form's public link is generated as a short, opaque slug instead of the long legacy URL.
- Optional readable suffix. Form admins can append a human-readable tail to the short link for a professional-looking URL. The shortened prefix is not customizable, but the suffix is.
How to Set Up a Short Public URL
- Navigate to your request forms page via a space or your account settings.
- Locate the request form you want to share.
- Click the Share publicly (Globe icon) next to the name of the form.
- Enter an optional readable suffix to create a cleaner, more professional short link.
- In the pop-up that appears, click the copy icon to copy the link.
- Switch to the HTML code tab, customize the width and height of the embedded form if required, and click the copy icon to copy the embed code.
You can find more details in this Help Center article.
Example in Action
A marketing agency manages intake for three different clients.
- For each client, they create a dedicated request form with the client's logo and branded background.
- When sharing the form, they use a short, readable URL with a custom suffix like /acme-campaign-request.
- The client opens the link, sees their own branding, and immediately knows they're in the right place. The result: higher completion rates, fewer "is this legit?" questions, and a seamless first impression - all without leaving Wrike.
👋 Have thoughts or questions? @Aditya Chaturvedi is the Product Manager behind these Request Forms updates and he'll be right here in the thread to chat . Drop your thoughts below - he'd love to hear from you!
